Classes taught by Tomer Sharon in NYC, New York

$45

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Need to Know: Evaluating Startup Ideas

General Assembly @ 902 Broadway, New York, NY

You'll learn how to develop a product people really need by uncovering these needs well in advance. Before you write one line of code, before you hire a large team, before you take a big risk, you'll learn how to evaluate if people need your product through three activities to learn from your future customers. Many startups and businesses are being founded based on a hunch, a judgment call, incomplete information, and faith-based hallucinations...

All levels 18 and older

$40

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Validating Assumptions w/ Lean UX Research

General Assembly

You’ll learn how to identify if there is an opportunity in the market and the problem that your idea solves. Techniques you’ll learn and implement during this class will help you validate or invalidate product features and eliminate the risk of developing a product nobody needs. One of the biggest mistakes that businesses trying to innovate with new products or services make is focusing first on the solution they wish to offer, rather than...

All levels 18 and older

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Recruiting User Research Participants

General Assembly @ 10 E 21st St, New York, NY

In this workshop, you’ll learn techniques for creating a pipeline of representative members of a product’s target audience who are willing, capable, and available to participate in research. Recruiting unbiased, representative participants for your research ensures the validity and reliability of the data and feedback you gather. You’ll do this by creating a screening questionnaire, and utilizing Facebook, Twitter, and Google Plus to launch...

All levels 18 and older

$100

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Brainwriting Workshop

General Assembly

In this workshop, you’ll learn when, why, and how to run a brainwriting session with your team. Brainwriting is a fast, effective brainstorming technique that can be run in a matter of minutes and generate hundreds of great ideas or design solutions. You will participate in a brainwriting session and learn the difference between an individual and interactive brainwriting. You'll take away a template you can use to start your brainwriting sessions...

All levels 18 and older

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How to Evaluate the Design of a Homepage

General Assembly @ 902 Broadway, New York, NY

In this class, we’ll go over five questions people ask themselves when they access a homepage, as well as UX research techniques to evaluate a homepage design, including: interception survey, first click test, and online usability testing. A homepage is where organizations communicate what they’re all about. The funny thing is there’s often a big gap between how organizations are perceived internally versus how they’re perceived by their...

All levels 18 and older

$30